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Terms of Use

Last updated: October 30, 2026

These terms govern the use of Growther Up AI, the platform of Growther Up ("Growther Up") that lets real estate companies ("Companies") serve their prospects over WhatsApp and Instagram. By using the platform, the Company and each of its users accept them.

1. The service

Growther Up AI provides a WhatsApp inbox, CRM, AI-assisted replies, automatic follow-ups, appointment scheduling and reports. Some features depend on third parties, such as Meta (WhatsApp) and OpenAI, and on their rules: Meta may limit, pause or block numbers and templates for reasons outside Growther Up's control.

2. Accounts and access

Growther Up creates each Company's account; its administrators invite and manage their team. Each user must keep their password secret. The Company is responsible for what its users do on the platform.

3. Company obligations

  • Comply with WhatsApp Business and Meta policies and with the laws that apply to commercial messages, such as the Telephone Consumer Protection Act (TCPA) and the Florida Telephone Solicitation Act (FTSA).
  • Obtain and keep each person's prior consent before sending them messages the Company initiates, and honor opt-out requests immediately.
  • Not send spam or misleading, illegal or discriminatory content, including content that violates the Fair Housing Act.
  • Keep the information it adds (listings, prices, availability) accurate, since the AI uses it to reply.

4. Artificial intelligence

Automatic replies are generated from the conversation and from the information the Company adds, and may contain mistakes. The Company decides whether to turn them on, is responsible for supervising them and for what is sent on its behalf, and can take over any conversation at any time.

5. Data

The data the Company adds or receives on the platform belongs to the Company. Growther Up processes it only to provide the service, as described in the Privacy Policy.

6. Price and payment

The price, what it includes (for example, WhatsApp and AI usage) and the payment method are agreed directly between Growther Up and each Company. If payment is not received within the agreed term, Growther Up may suspend the account.

7. Suspension and termination

Growther Up may suspend an account for non-payment, for breaching these terms or Meta's policies, or if it puts the platform or the WhatsApp numbers at risk. While suspended, its users cannot sign in, automatic replies and sending stop, and the data is kept; once reactivated, everything is available again.

The Company may close its account at any time by notifying Growther Up. Before permanent deletion it may request a copy of its contacts; afterwards, data is deleted as described in the Privacy Policy.

8. Availability

We work to keep the platform available, but we do not guarantee uninterrupted service: there may be maintenance, failures or provider outages.

9. Liability

To the extent permitted by law, Growther Up is not liable for indirect damages or for decisions or actions of third parties such as Meta or OpenAI (for example, a blocked number), and its total liability is limited to what the Company paid in the three months before the event giving rise to it.

10. Intellectual property

The platform, its code and its brand belong to Growther Up. The Company keeps the rights to its content.

11. Changes

We may update these terms. We will publish the new version on this page and give Companies reasonable notice of significant changes.

12. Governing law and contact

These terms are governed by [COMPLETAR: ley aplicable (inglés)]. Contact: [COMPLETAR: email de contacto] · Growther Up, [COMPLETAR: dirección].